New IFC Show to be Based on User-Generated Content
on [itvt] News Blog, May 30, 2006
The Independent Film Channel (IFC) will next month debut a show, called "Media Lab Uploaded," that will be centered on user-generated and user-selected content. The show draws on IFC's IFC Media Lab initiative, which provides a site where aspiring filmmakers can upload their films, to be watched and voted on by IFC viewers.
Since last month, IFC has been airing the top viewer-ranked films interstitially on its linear channel: "Media Lab Uploaded" will assemble those films into a monthly show, hosted by IFC News anchor, Matt Singer. IFC stresses that the films will not be censored or cut in any way. "Since the launch of Media Lab, it has very quickly become an online home to independent filmmakers from around the world, and the program continues to give these filmmakers a voice and a platform to showcase their work that might not otherwise get seen," Evan Fleischer, IFC's director of marketing and promotions, said in a prepared statement. "With 'Media Lab Uploaded' we are making a show out of user-created and -rated shorts, which caters to our tech-savvy audience and provides yet another venue to celebrate and empower the next generation of filmmakers. This show will not only highlight the top, viewer-ranked films, but also films we think shouldn't be missed."
Following the show's June premiere, a new episode of "Media Lab Uploaded" will air on the first Monday of every month. The show's host will provide an introduction explaining what the Media Lab is and describing the films to be featured in that episode. In addition to user-generated and selected content from the Media Lab, the show will offer various regular features, including "Featured Director" and "Singer's Favorites." The show will also explain to viewers how they can submit their films to the Media Lab.
According to IFC, Media Lab currently has nearly 12,000 registered members, who, between them, have submitted over 1,000 short films (films can be no longer than six minutes). The site has generated 400,000 film views since its launch late last year, the broadcaster says. Registered users can upload their films directly to the site, create a profile for their film, build a filmmaker home page, and view and rank one another's films. The Media Lab and "Media Lab Uploaded" are sponsored by Aquafina.
The Independent Film Channel (IFC) will next month debut a show, called "Media Lab Uploaded," that will be centered on user-generated and user-selected content. The show draws on IFC's IFC Media Lab initiative, which provides a site where aspiring filmmakers can upload their films, to be watched and voted on by IFC viewers. Since last month, IFC has been airing the top viewer-ranked films interstitially on its linear channel: "Media Lab Uploaded" will assemble those films into a monthly show, hosted by IFC News anchor, Matt Singer. IFC stresses that the films will not be censored or cut in any way. "Since the launch of Media Lab, it has very quickly become an online home to independent filmmakers from around the world, and the program continues to give these filmmakers a voice and a platform to showcase their work that might not otherwise get seen," Evan Fleischer, IFC's director of marketing and promotions, said in a prepared statement. "With 'Media Lab Uploaded' we are making a show out of user-created and -rated shorts, which caters to our tech-savvy audience and provides yet another venue to celebrate and empower the next generation of filmmakers. This show will not only highlight the top, viewer-ranked films, but also films we think shouldn't be missed."
Following the show's June premiere, a new episode of "Media Lab Uploaded" will air on the first Monday of every month. The show's host will provide an introduction explaining what the Media Lab is and describing the films to be featured in that episode. In addition to user-generated and selected content from the Media Lab, the show will offer various regular features, including "Featured Director" and "Singer's Favorites." The show will also explain to viewers how they can submit their films to the Media Lab.
According to IFC, Media Lab currently has nearly 12,000 registered members, who, between them, have submitted over 1,000 short films (films can be no longer than six minutes). The site has generated 400,000 film views since its launch late last year, the broadcaster says. Registered users can upload their films directly to the site, create a profile for their film, build a filmmaker home page, and view and rank one another's films. The Media Lab and "Media Lab Uploaded" are sponsored by Aquafina.
posted by Gripplly at
17:25
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