Video on Web News

01 June 2006

iTunes to Sell NBC News Programming

on iMedia Connection
by Roger Park, May 30,2006


General Electric Co.'s NBC is teaming with Apple Computer Inc.'s iTunes service to sell news programming for $1.99 a download.

"We're leading a trend to put our work and our journalism everywhere our viewers and users want it to be," says Mark Lucasiewicz, NBC News vice president for digital media.

NBC plans to offer specially-created programs for the web that include interviews with John F. Kennedy and Martin Luther King.

It is speculated because of the $1.99 price that the downloads do not contain advertising.


read also: NBC Leads Networks Online

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